Strategic Management

Faculté de lettres et sciences humaines Mémoire de recherche de Master 1 LEA Négociation Trilingue Internationale de Commerce et Services Parcours Entreprise The Changing Shape of the expression attention in the United States: The Future of the High Fashion Pré displaceé et Soutenu publiquement le 13/09/2010 Par Aurélia Poumaroux Enseignant-conseil : Benaouda Lebdai Année 2009/2010 Content INTRODUCTION4 pop out 1: INVESTIGATION6 ALTA COSTURA A PRECIOS DE GANGA7 ROPA DE LUJO MADE IN CHINA9 property FAST work FRESH, AND PROFITABLE11 proximo OF FASHION MAGAZINES12 American WOMAN: FASHIONING A NATIONAL IDENTITY14 THE FUTURE OF DENIM16 ECO-FASHION: GOING GREEN18 PART 2: RESULTS25 1.THE bring forth OF THE CHANGING SHAPE OF THE FASHION INDUSTRY26 1.1.CONSEQUENCES ON THE US MARKET OF THE INTERNATIONAL TRADE IN TEXTILE AND wearing: THE AGREEMENT ON TEXTILE AND CLOTHING (ATC) OF 1/1/2005.26 1.2.THE CONSEQUENCES OF THE ECONOMIC DOWNTURN OF 2007-200928 2.THE REORGANIZATION OF THE INDUSTRY: CHALLENGES AND OPPORTUNITIES FOR 201029 2.1.GLOBAL SOURCING AND fork over CHAIN: SOLUTION IN ASIAN COUNTRIES29 2.2.THE ECONOMY AND presidential term INITIATIVES30 2.2.1.Free Trade Agreements30 2.2.2.The shrinking number of lobbyist31 2.3.

THE COMPLEXITY OF FASHION STRUCTURE31 3.THE FASHION SYSTEM: sumptuousness BRANDS VERSUS RETAILERS BRANDS (MASS FASHION MARKET).33 3.1.THE NEED OF MARKET RESEARCH FOR BOTH prodigality BRANDS AND FAST FASHION33 3.1.1.US and International fashion average trades33 3.1.2.Online fashion-style information companies34 3.1.3.Trade publications: WWD and BOF34 3.1.4.Other initiatives for professionals34 3.2. bran-new DYNAMICS FOR LUXURY BRANDS35 3.2.1. impertinent seasonal cycles: Fashion weeks and Fashion shows35 3.2.2.Fast Fashion and Internet: Drawbacks35 3.2.3.A challenge for the Fashion Press36 3.2.4.New off Schedule initiatives: Trunk Show, Runaway Show, and Showroom Invitation36 3.3.NEW STRATEGIES FOR FASHION... If you want to get a full essay, order it on our website: Orderessay

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